Indian food bloggers Mitali Roy and Divya Rajkumar

How eating online is bringing women freedom

For some, the trend of mukbang videos, where people share videos of themselves eating often large and extravagant meals, has been a deliberate path to internet stardom.

But for a growing number of women in India, they’ve become a route to financial independence, as well as a way to challenge the country’s social conventions around women’s behaviour.

BBC Monitoring’s Rupsha Mukherjee spoke to two emerging mukbang stars.

Video produced by Suniti Singh


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